The Philadelphia 76ers unveiled their “new” uniforms yesterday at the Wachovia Center in front of a small crowd of die hard Sixer fans who are hoping that the physical look of the team isn’t the only thing to change this season.
The uniforms, a red base jersey with white stitched lettering teamed with red shorts trimmed in blue at the bottom and emblazoned with the 76ers new logo on the left leg for home games; and a white jersey with blue stitched lettering accompanied by white shorts trimmed in blue at the bottom and emblazoned with the 76ers new logo on the left leg for away, sported by Thaddeus Young and Elton Brand respectively, were introduced along with the hope of an improved season by GM Ed Stefanski.
Stefanski kept the unveiling short, stating simply that the team needed a change and that such a jersey switch had been requested by Philly faithful for years. The jerseys themselves are clean and crisp, if uninspiring, and certainly represent a welcome change from the oft-criticized threads that Sixer players have donned for the past decade. The uniforms were welcomed with a warm applause from the crowd scattered throughout the arena for the unveiling and many were quickly purchased from the Fan Gear store (along with countless other items) in order to be signed by Elton and Thaddeus following the event (pic at left). The warm reception received by the jerseys was nice, however one cannot help but to wonder if Sixers fans are just looking for anything to cheer about at this point. After almost a decade of being stuck in mediocre mode, with no imminent improvement in sight, especially considering the powerful state of the Eastern Conference, the franchise was in need of a change and a return to the retro looking uniforms will serve as a starting point.
With this new look the team hopes to simultaneously move in two directions at once, if that is possible. The team is looking to the future with high expectations, and as Ed Stefanski put it, “they have high expectations of themselves, and have the potential to be very, very good.” These new uniforms are a way to signify that new direction and hope, while working to disassociate themselves from the jerseys (and thus the mediocrity and turmoil) that has become associated with the team for the past several years. To the team it seems that these fresh uniforms are equivalent to a fresh start, and for now, we as fans have no choice to believe it; the players certainly do.
“We have the chance to be something special this year,” Thaddeus Young stated. “We have a lot of talent and the players are working extremely hard to improve upon last season.” Thaddeus himself stated that he started working towards this coming season the day after the 76ers first round series loss to eventual Eastern Conference Champ, Orlando. Brand, whose first campaign with the Sixers was cut short due to injuries, says that he “feels great, and can’t wait to add his piece to the already dynamic team they have in place.” With such votes of confidence from two of the team’s best players, coupled with the buzz surrounding the new uniforms and potential playoff run, the outlook heading into this season may be filled with more optimism than usual.
The second direction captured by these new uniforms is back in time. With the “new,” old-look jerseys, the Sixers look to reconnect themselves with the winning tradition of the past. As Stefanski put it, “we want to add to the tradition of the uniform,” as he then went on to list some of the all-time Sixer greats to wear the uniform, from Wilt and Dr. J to Moses and Charles. The Sixers past was one of glory and success, and the team is looking to recapture these feelings by re-donning the uniforms that so many greats have worn before.
With these new uniforms the team is looking to merge the promise of the future with the glory of the past, and excite fans with the promise of fantastic future. The jerseys themselves may not be a symbol of hope, as they are duller than most of their NBA counterparts, but rather it is what they stand for that has Sixer fans quietly excited. The combination of the new look, the return of much of the team’s talent, and the addition (or return, however you like to view it) of Elton Brand and Jason Kapono has Philadelphia fans excited about their Sixers (which will hopefully take some pressure off the Phillies and Eagles).
The jersey unveiling was a nice moment, a fun event for fans, and a chance, for once, to be excited about the quickly-approaching season. However, all this buzz and excitement will fade quickly if the team cannot perform on the floor, because as we all know, Philadelphia fans care about performance, not fashion. But for now, the new uniforms and look of the Sixers give the fans something to be excited about and as the 2009-10 season approaches we pray that the success of the past merges with the future and cling to this new sign of hope.
A sign disguised as a basketball uniform.