NEW KICKS FOR EVAN ALMIGHTY

Posted by: C. Smith
09/15/10 11:45 am EST

As you may or may have read on Twitter, 76ers first round Draft pick Evan Turner has been on a tour of China promoting his new shoe from the Chinese basketball sneaker company Li-Ning.  Back on August 23rd Turner signed a shoe endorsement deal with Li-Ning, a company well known for its table tennis and badmiton apparel that has recently become a factor in the basketball sneaker wars.   The upstart Chinese shoe brand also boasts Shaq, Baron Davis and Damon Jones as endorsers of its basketball kicks.   

Nabbing Turner away from Nike and adidas was a major coup for Li-Ning and when the #2 overall pick in the 2010 NBA Draft signed on, Li-Ning Brand Initiative Director for Basketball, Brian Cupps had this to say, “This is truly a game-changing moment for the Li-Ning brand.  Adding a supreme young talent like Evan Turner sends a message to the global basketball community that Li-Ning basketball is committed to being a player on the global stage.”

Li-Ning must have truly been excited to land Turner because they wasted no time in producing a line of shoes for the 76ers new shooting guard.  On his recent tour of China Turner debuted his first shoe model which is named the “Conquer.” 

Today we present a look at Turner’s first Li-Ning player exclusive shoe.


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